Bachelor of Design [B.Des] in product andIndustrial Design is a 4-year full time (or equivalent part time) undergraduate course. The programme is divided into 8 semesters of six months each. The course is best suited for those who are interested in seeking a career in anything from marketing companies to government agencies. Having a bachelors in industrial design opens the gateway to being a product designer, industrial designer researcher, art director, desktop publisher, etc. One may work in industries including media, public relations, communications, education and business.