Bachelor of Arts in Journalism and Mass Communication is a three-year under-graduate programme comprised of six semesters. The main objective of the course is to prepare students to understand the ways through which one can communicate his ideas among masses through print, electronic and social media. The programme trains students in Public Relations and advertisement, photography, anchoring, film making, event management, translations etc.
The 3-year BA in Journalism & Mass Communication programme is aimed at unlocking the ways for the aspirants to various spheres in media & journalism. With an emphasis on the social and cultural impact of various media forms, this programme examines the technologies, practices and policies that drive modern media communications. Applied skills such as image building, different styles of writing, editing and working with layout software, audio-video editing techniques are also covered.